About Us

Facts Over Feelings

Think Critically. Live Boldly.

Est. 1993

Why We Exist

1993 changed everything. The birth of the internet opened up a world of information — but also a floodgate of misinformation. Facts became easier to access, yet harder to trust. And somewhere along the way, truth started losing to volume, outrage, and emotion.

Facts Over Feelings was created to push back. To say enough with the noise. To create space for independent thought, critical questions, and calm conviction in a world addicted to chaos.

We’re not here to preach. We’re here to remind people:

You don’t have to follow the script. You can think for yourself.

From the Founder

*“I didn’t start this brand to go viral. I started it because I was tired of watching logic take a backseat to volume. I’ve lived long enough to see how narratives shift, how emotion gets weaponized, and how quickly facts get buried when they’re inconvenient.

Facts Over Feelings is about clarity. It’s about keeping your head when the world is trying to mess with your heart.”*

— Chris Harper, Founder

The Symbol Behind the Message

Our logo is more than a mark — it’s a manifesto.

F for Facts
T for Truth — subtly built into the spine
1993 — the year truth and fiction became equally clickable
Clean, sharp lines — because clarity should cut through the noise

It’s a reminder that we’re not just reacting. We’re rooted.

Our Beliefs

We Believe:

Truth is louder than spin
Questions are stronger than slogans
Clarity is courage
Thinking for yourself is the new rebellion
Style should have substance

What We Do

We create apparel that carries a message.

We produce content that challenges the narrative.

We support causes that fight misinformation and promote truth.

Because standing for something means acting on it.

Every purchase fuels organizations doing the work — educating, debunking, and defending the facts in a world that desperately needs them.

Join the Movement

This isn’t just merch. It’s a mindset.

Wear the message. Share the message. Live the message.

Because in a culture driven by outrage, choosing clarity is radical.

Facts Over Feelings

Truth never goes out of style.